My New Band Believe LIVE at The White Hotel: Fresh Sounds in Salford
- Gethin Marshall
- May 5
- 2 min read
If you cut the head off a Hydra, two more will grow in its place. Similarly, when Black Midi,
powerhouse of British experimental rock, split in 2024, two sensational projects from lead
singers and multi instrumentalists Cameron Picton and Geordie Greep have sprung up to fill the
void. For Greep the reaction was immediate, with the new sound of solo album The New Sound
released only a few months later. For Picton the process was slower, with the development of a
new band over the next couple of years- the aptly named My New Band Believe.

The venue is the small and smoke-filled White Hotel, tucked back in between the warehouses
and concrete wastelands of Salford in Greater Manchester. I’m standing on the left side of the
stage, giving me a unique angle not provided by more traditional front-facing stages; Cameron
Picton steps out closest to my area of the audience, joined by the rest of the band in a relatively
casual formation. It’s not long until they begin with the first of many complex compositions from
their newly released, self-titled debut album.
It’s almost miraculous that each song is playable with only four musicians, really; the album itself
is the fruit of the labours of many, with a contribution list more reminiscent of the credits of a
blockbuster film. These credits include seven of the eight members of contemporary band
Caroline, whose concert in Liverpool was one of the best I have attended this year, and one
Charlie Wayne of Black Country, New Road. This performance, in fact, was preceded by the captivating solo performance of the Greater Manchester-born musician Kiran Leonard, yet
another contributor to the album.

During the first song of the show I realise Picton’s guitar has snapped a string; rather than a
pause in the music, the rest of the band decide to keep riffing in increasingly complex
improvisations as the frontman fixes the issue backstage. This, really, sets the tone for the rest
of the performance, a sequence of both tightly rehearsed songs and semi-improvisation, joined
by Picton’s awkward but intriguing vocals and broken only on sporadic occasions by rapturous
applause.
This is an early performance in a tour that will take Picton and Co. to London, Bristol,
Cambridge and Oxford, before heading to North America at the end of May and back to Europe
in the autumn. From what I have seen so far, the wait for a second post- Black Midi project has
been a worthwhile one; there are bright things in the future for fans of the Windmill scene,
especially as Picton’s vision is a definite sonic departure for his earlier work, and is wholly a
different- but not unwelcome- direction to the ones his former bandmates have taken. For me
personally, at least, in this new band I believe.



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